To some, it may seem a little early to start planning for Halloween event marketing. However, the beginning of September is the ideal time to start ramping up your efforts…

Having trouble gauging if your event marketing campaign is successful? myZone can help you gain insight into your campaigns with Google Analytics and Adwords integrations. Although you can set up…

Let’s face it; keeping up with the changing trends behind social media and online advertising can be a headache to say the least, especially for event marketing professionals. It seems…

New Year’s Eve is just around the corner, and we are well aware of how crazy things are for anyone in the event industry right now. Whether you are still…

Are you hosting an event and looking for event marketing ideas? Read on for myZone’s top tips for cheap, or even free,  event promotion.   Free Event Marketing Techniques 1. Crafting…

When working in any industry, especially the fast-paced event marketing industry, few things are a bigger time waster than poor email management. Here at myZone, we have a few tips…

Blogging has certainly become something of an undeniable trend for businesses across the web. Scores of online shops and services from across all streams of industry have made a point…

Alarmists say that Search Engine Optimization (SEO) is a thing of the past, but experts in the industry know better. To clear up some of the mystery surrounding the topic,…

On April 21, 2015 Google rolled out a new update to their ranking algorithm that will give mobile-friendly sites a boost in their mobile search results. In an announcement on…