User Experience Design (UX Design)

Combined with the latest in marketing technology, we use the power of design to transform businesses.

We boost conversions and drive customer engagement on your site by optimizing key user experience (UX) elements.

Based on your goals, we’ll set up your campaigns for success by tracking and collecting the right data. This will help us determine how your audience interacts with your website and understand customer behavior better. We’ll implement design changes based on our findings, and run rigorous creative tests, so you’re sure your page’s design is always at an optimal level!

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Process

Research

We determine the key metrics to track and collect all relevant data
Understand how consumers are behaving on your site
Identify trends and areas of opportunity
Pinpoint user interface (UI)/usability issues

Planning

We create a detailed report of the UX issues found
Lay out a detailed strategy to fix these issues and optimize your page

Implementation

We carry out the necessary changes gradually or all at once, depending on the strategy
Measure the changes in user behavior
Assess any impacts on clickthrough rate (CTR)/conversions

Oversight

We implement the remainder of the strategy
Measure success, vis-a-vis CTR/user engagement/conversions
Apply any additional changes, if necessary